ADN Performance
Structure an international trade and distribution strategy
Identify suitable channels, partners and commercial terms to develop an offering across markets.

ADN Performance connects Romanian and French-speaking businesses in a sector where technical and commercial qualification must precede introductions.
Relevant participants
The assignment may involve manufacturers, brands, importers, distributors and specialist networks. The scope depends on the product, service, target country and development model.
Points to validate
Market
Demand, segmentation, competition and access conditions.
Partners
Actual capabilities, commercial compatibility and communication quality.
Execution
Margins, positioning, territory, logistics and network development.
Possible assignments
- Targeted research and entry strategy.
- B2B prospecting and decision-maker qualification.
- Finding distributors, suppliers or subcontractors.
- Commercial representation and market follow-up.
- Coordination of specialist partners.
Next step
Tell us about your sector project
To strengthen a team’s sales skills, see ARSM Concept’s B2B sales training.