Identify and qualify partners suited to your project

This assignment identifies partners compatible with the project’s objective, market and requirements between Romania and Belgium, France, Luxembourg or Switzerland.

When is this assignment appropriate?

It suits companies with a concrete B2B objective that still need to validate the market, identify the right contacts or organise sales execution. The scope depends on the project’s direction, country, sector and stage.

What the assignment can include

• Defining selection criteria
• Mapping relevant profiles
• Initial checks and outreach
• Commercial and operational qualification
• Preparing discussions and recommendations

Progress proportionate to the project

Work begins by defining the scope. Further stages follow the findings and market feedback. This avoids establishing a structure or sales operation prematurely, without sufficient evidence.

Expected outcome

You gain a clearer market picture, qualified contacts, actionable feedback and a basis for decision-making. No commercial result is invented or guaranteed: conclusions rely on fieldwork and available information.

Distributor, agent or supplier: define the role before searching

These profiles provide different services to a company selling in Romania or sourcing there. Define who prospects, buys or holds stock, invoices the end customer and provides follow-up, and in which areas. This framework excludes contacts that do not fit. Contract terms must be assessed for each transaction without assuming exclusivity.

When selecting a Romanian commercial network, also read our distributor qualification method. It details coverage, portfolio and commercial capacity criteria.

Frequently asked questions

Who invoices the end customer?

It depends on the partner’s agreed role and contracts. Clarify this before assessing candidates: an unclear answer makes offers and responsibilities difficult to compare.

How can collaboration be tested before expanding?

Define a customer segment, area or trial period, expected actions, information to share and review date. A commercial test reveals how collaboration works, without guaranteeing sales.